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NYT Confirms Rumors: Users to Pay for Access

January 20, 2010 - 3:35 PM Permalink

Although the news broke over the past weekend, this morning NYT officially confirmed it will start charging for access to its Web site in 2011. Per the short and sweet press release:

"The new approach, referred to as the metered model, will offer users free access to a set number of articles per month and then charge users once they exceed that number. This will enable NYTimes.com to create a second revenue stream and preserve its robust advertising business. It will also provide the necessary flexibility to keep an appropriate ratio between free and paid content and stay connected to a search-driven Web."

Over the past years, print publications have downsized, conducted layoffs, condenced beats, moved towards more online features and some have folded. It's well-known that print newspaper circulation is declining. In fact, the decline in print newspaper circulation began to accelerate in late 2003, and has only grown deeper accoring to the State of the Media (2009).

Poynter Online released the memo NYT execs sent to staff today, providing insight into the situation and how it is being handeled by the head haunchos at NYT.

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