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December 01, 2009 - 9:55 AM
How to Create a Fan Page on Facebook:
Think it's about time to look into a Facebook Fan Page for your company, business or organization?
Before getting started, take a peak at the process and do a little research to see if a Fan Page is right for you.
According to Facebook, here is the official definition: “A Facebook Page is a public profile that enables you to share your business and products with Facebook users.”
Through a Fan Page, you can encourage your customers and audience to interact with your page and show their support as “fans.” The more fans that interact with your page, the more opportunities your business has to generate interesting social stories that can spread virally through Facebook. A Facebook Page thus provides you with powerful ways to generate awareness, connect with your customers and build relationships.
Is a Fan Page Right for You? See What Others Have to Say About the Opportunities:
Getting Started:
- Visit: http://www.facebook.com/pages/create.php
- Select the appropriate category
- Name your page, keeping in mind that this is permanent – so pick wisely. Don’t try to be too creative, if you are creating a page for a restaurant, the name should be the restaurant’s name. People want to follow you because you are you, so be clear and concise.
- Select a profile photo and upload the image. The photo of graphic should represent you or the entity for which you are creating the page.
- Add information: details help people to connect and engage with the fan page efficiently – the more you can provide, the more successful your page will be.
- Applications: there are a variety of applications you can use to make your fan page more efficient. Look around other pages to get an idea of the application you would like to use.
- Engage: Use your page to engage with those in the local community, your audience, targets and customers.
- Update: Update regularly to keep your fans engaged and interacting with the page
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